CASE STUDIES
the work.
Different businesses. Different challenges.
A look at what I took on, how we worked together, and what changed.
ACCOUNT LEADERSHIP
Helping account teams lead
An independent marketing agency with a capable account team - strong relationships, responsive service - but growth depended on a few senior people. Over our time together, account leaders were proposing strategy and leading client conversations of their own. See how the shift happened.
COMMUNICATIONS LEADERSHIP
When the business asks for more of communications
A North American energy company needed its corporate relations function to shape the agenda, not just answer requests. The operating foundation, agency partnership and newsroom approach are now in place - and the real test is underway.
B2B POSITIONING
A reason to choose
A building technology company was struggling to stand apart in its category. The answer was not more features - it was understanding the uncertainty customers carry every day, and building a position on it.
OWNER EXPERIENCE | EARLIER CAREER EXPERIENCE
Growing a business I owned
For eight years I owned a specialty feed manufacturer, and every growth choice came with people, resources and a community attached. Sales tripled and distribution grew fivefold. Here is what owning the responsibility taught me.
right now?
If a situation here feels familiar, let's talk about what your business needs next.